7 Tech Tools Realtors Need in 2024

It is 2020, which means if you want to lead the industry, you need technology on your side. Buyers and sellers are using technology to streamline the home buying and selling process, and you should be too. Apps designed to streamline communication, keep you organized, enhance your marketing efforts, and manage your social media can be a game-changer for a busy Realtor.

If you aren’t using these seven tech tools right now, you could be wasting time, wasting money, and missing out on high quality leads:


Top Realtors know the power of high-quality videos and use them strategically. Animoto makes it easy to create marketing videos, virtual home tours, testimonials, and slideshow videos to share with your audience. Add music, smooth transitions, and use templates from their extensive inventory of real estate storyboards to create professional videos that are easy to share. Animoto offers three different pricing models, and all plans include:

    Videos free of the Animoto watermark. This allows you to customize your video and grow your personal brand

  • The ability to download the video after you make it
  • The ability to create unlimited videos
  • The ability to share on social media
  • An extensive music library
  • This top tech tool allows you to go above and beyond traditional marketing techniques and create high-quality videos that reach your audience and foster engagement.


BlinkList isn’t a real estate specific tool, but it is a must for anyone serious about growing in and leading their industry. BlinkList is like SparkNotes but for non-fiction, self-help and personal development books. It gives you the key takeaways from influential and career-changing books that leaders across all industries are currently reading. This means instead of finding the time to read books like

  • Good to Great by Jim Collins
  • Think Like an Entrepreneur, Act Like a CEO by Beverly E. Jones
  • The 7 Habits of Highly Effective People by Stephen R. Covey
  • Unshakeable by Tony Robins

You can have the key talking points that you need to know at your fingertips. BlinkList can be accessed offline, across multiple devices, and is available in both text and audio versions. For Realtors who are serious about professional and personal development, BlinkList is a must.


Real estate is all about personal connection, and there’s no better way to showcase your personality and connect with your audience than through video. BombBomb allows you to send simple, one-to-one videos directly through your Gmail inbox. There are three different plans to choose from, ranging from a basic $30 a month plan to a premium $2000 annual membership that is designed exclusively for real estate and mortgage professionals. With BombBomb’s Real Estate and Mortgage Exclusive plan, you get:

  • 12 custom made-for-you (and sent-for-you) campaigns each year
  • Unlimited 1-1 prompts sent throughout the year
  • Custom branded email designs
  • Custom nurture campaigns
  • Industry-specific lead conversion campaigns
  • Six-week training program for ultimate marketing productivity
  • Priority tech support
  • And more!

With the ability to send high-quality videos to your target audience, there’s no limit to who you can reach, and how you can grow in your local market!


Your online presence will either make you or break you as a Realtor. Buffer is a social media management platform that helps you tell your company story, track analytics, and foster engagement. You can mix and match their tools to create a social media strategy that works for you. With Buffer you can:

  • Visually plan and schedule your social media campaigns
  • Monitor engagement across all channels
  • Plan and schedule hashtags and stories,
  • Easily add your location to all posts on Instagram
  • Measure the performance of stories, individual posts, and hashtags

Managing your social media platforms is a full-time job. And if you are a full-time Realtor, you may not have time to consistently manage your social media accounts, engage with your audience and grow your online presence. Buffer does it for you.


Realtors need to be a lot of things, but two things that are crucial to their success is being organized and mastering time management. When you’ve got too many listings, meetings, networking events, closing dates, team events, and open houses to keep track of in a traditional calendar or on your phone, you need Calendy. Top Realtors use the innovative Calendy tool to:

  • Schedule meetings and campaigns
  • Create invites for webinars and training
  • Send reminder and confirmation emails for meetings
  • Customize meeting invites to reflect their personal brand
  • Track invitee engagement during meetings
  • Integrate conferences and events into Google, Outlook, Office 365 or iCloud calendars

With multiple pricing options, a free 14-day trial, and solutions for both individuals and teams, Calendy makes it easy to stay in control of your calendar.


The best way to stay on your audience’s mind is to stay in their inbox. Mailchimp allows you to create and schedule professional newsletters and surveys to promote your services, provide info on the local market, and share local listings. The easy to use drag and drop features and custom templates make it simple to create high-quality newsletters that link to your social media accounts and align with your personal brand.


In real estate, timing is everything. This means sometimes you can’t afford to spend time printing, faxing, sending, and waiting for important documents. When you use Docusign, you use significantly less time and paper getting the signatures that you need. Most Docusign papers can be completed and returned the same day, which dramatically accelerates how you do business. Docusign documents are legally binding, secure, and come in three real estate plans: The Real Estate Starter, Docusign For Realtors, and Real Estate Plus: Broker Edition.

Add RealtyBloc To Your Tech Toolbox

To lead in the real estate industry, you have to be intentional about building a toolbox that will help you stay ahead of the competition. Using these seven top tech tools will help you be more productive, communicate more effectively, and manage your time better. Want to expand your real estate toolbox even more?

Contact RealtyBloc today to discuss how a professionally designed website and personal branding strategy can be the two secret tools that launch your real estate career to the next level!

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